1.    Execution of Corporate Social Responsibility projects: Liaison with National Spice Associations and

       Governments to implement and invest in the right programs for the uplift of rural farmers.

2.    Realistic Food Safety Standards: Communicating the food safety concerns of spice consuming nations to

       the farmers and processors in the growing nations, and work towards setting realistic food safety standards.

3.    Harmonisation of Tests and Methods:  Work with National Spice Associations to harmonise testing standards and  methods for spices.

4.    Sustainability: Spreading awareness about the challenges of sustainability in cultivation, among farmers

       and the implementation of Good Agricultural Practices and Integrated Pest Management.